Local & Small Business

Smart and targeted design for small business is the key to looking professional and larger than you are.


Local Small business in Orange County, NY – 1984

The ‘Barnsider’  – Sugar Loaf, NY  In addition to the Barnsider Restaurant, the owner provided authentic barnwood from New England barns being dismantled.  '“Probably the most dependable source of barnwood in the country” were the owner’s words as we were discussing the project.

The ‘Barnsider’ – Sugar Loaf, NY

In addition to the Barnsider Restaurant, the owner provided authentic barnwood from New England barns being dismantled.

'“Probably the most dependable source of barnwood in the country” were the owner’s words as we were discussing the project.

The ‘Sugar Loaf Inn’ Restaurant  – Sugar Loaf, NY  In addition to the local, well-known, high-end restaurant, the Sugar Loaf Inn provided a limited-size cooking classes among other services.

The ‘Sugar Loaf Inn’ Restaurant – Sugar Loaf, NY

In addition to the local, well-known, high-end restaurant, the Sugar Loaf Inn provided a limited-size cooking classes among other services.

The ‘Depot Saloon’  – at the Sugar Loaf Inn  With limited space for diners to wait for their table within the restaurant, the owners turned the Sugar Loaf Depot into a cozy saloon for patrons to enjoy before dinner. It soon became a destination spot for all.  The lettering was meant to be ‘campy’.

The ‘Depot Saloon’ – at the Sugar Loaf Inn

With limited space for diners to wait for their table within the restaurant, the owners turned the Sugar Loaf Depot into a cozy saloon for patrons to enjoy before dinner. It soon became a destination spot for all.

The lettering was meant to be ‘campy’.


Friendly Italian Restaurant, Two Locations, One Two-part Responsive Website

Bistango  – logotype, color palette  Designed to be easily read, easily seen on the windows, easily seen on the side of the building, easily seen on website and social media, and easily seen on menus.

Bistango – logotype, color palette

Designed to be easily read, easily seen on the windows, easily seen on the side of the building, easily seen on website and social media, and easily seen on menus.

Bistango  – website landing page  This landing page provides two choices — one to visit the original 29th Street location (pictured here) or the Kimberly Hotel location.   www.bistangonyc.com

Bistango – website landing page

This landing page provides two choices — one to visit the original 29th Street location (pictured here) or the Kimberly Hotel location. www.bistangonyc.com

Bistango  – primary page, information

Bistango – primary page, information

Bistango  – photos and brief bio of manager

Bistango – photos and brief bio of manager

Bistango  – website landing page

Bistango – website landing page

Bistango  – primary page.

Bistango – primary page.

Bistango  – primary page, information

Bistango – primary page, information

Bistango  – photos and brief bio of chef

Bistango – photos and brief bio of chef

Social Media Cards — Consistent Branding, Flexible Messaging

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Barbershop™, Franklin Toiletry Company

Barbershop ™ – Product Catalog, 1984  “What’s new at the Barbershop?” An expanded product line of gift items — soaps, gift sets, and three new scents.

Barbershop™ – Product Catalog, 1984

“What’s new at the Barbershop?” An expanded product line of gift items — soaps, gift sets, and three new scents.

Barbershop ™ – Product Catalog, 1984  Catalog Spread – New Mugs and Brushes

Barbershop™ – Product Catalog, 1984

Catalog Spread – New Mugs and Brushes

Barbershop ™ – Product Catalog, 1984  Catalog Spread – Expanded gift-set line in original scent

Barbershop™ – Product Catalog, 1984

Catalog Spread – Expanded gift-set line in original scent

Barbershop ™ – Gift Shop Poster, 1984  Provided to speciality shops for promotion.

Barbershop™ – Gift Shop Poster, 1984

Provided to speciality shops for promotion.


Shelly Palmer Branding – 2009

Shelly Palmer  – Technology & Media Consultant  Flexible branding program

Shelly Palmer – Technology & Media Consultant

Flexible branding program

Shelly Palmer  – Technology & Media Consultant  Training Programs

Shelly Palmer – Technology & Media Consultant

Training Programs

Shelly Palmer  – Technology & Media Consultant  Website featuring daily video recordings

Shelly Palmer – Technology & Media Consultant

Website featuring daily video recordings


Logotypes and Branding Systems

Flexor Sports Training  – Muscle Memory Golf Training

Flexor Sports Training – Muscle Memory Golf Training

Flexor Sports Training  – Training Manuals

Flexor Sports Training – Training Manuals

Casablaca Cafe  – Piano Lounge in Ethiopia

Casablaca Cafe – Piano Lounge in Ethiopia

Vanguard Alliance  – Computer Training Representative

Vanguard Alliance – Computer Training Representative

KPS Traditional Furnishings  – Classic Reproductions

KPS Traditional Furnishings – Classic Reproductions

Fabrifoam  – Sports Injury & Support Products

Fabrifoam – Sports Injury & Support Products

IEG Grafiks  – Data & Systems Management

IEG Grafiks – Data & Systems Management

The Morton Forum  – Corporate Disclosure Meetings

The Morton Forum – Corporate Disclosure Meetings


Printed Sales & Promotional Material

Mann-McCabe  – Financial Opportunity

Mann-McCabe – Financial Opportunity

The Kittyhawk Gallery  – Product Catalog

The Kittyhawk Gallery – Product Catalog

ALKCO Lighting  – Product Sales and Spec Sheet

ALKCO Lighting – Product Sales and Spec Sheet

ALKCO Lighting  – Product Sales and Spec Sheet

ALKCO Lighting – Product Sales and Spec Sheet

Tudor Grill  – Complimentary Libation Promotion, NYC

Tudor Grill – Complimentary Libation Promotion, NYC

Roy Lichtenstein Estate  – Catalog for shows in China

Roy Lichtenstein Estate – Catalog for shows in China

Emmett & Associates  – Promotion

Emmett & Associates – Promotion

Internet Training Classes  – Remember 1994?

Internet Training Classes – Remember 1994?


Social Media Mastheads

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Vanguard Documentaries

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